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Apr 15, 2024
Warburtons Mad About the Bread
Warburtons ads are unashamedly fun and certainly stand out in the ad break. Pulling in Hollywood greats like Stallone, De Niro and The Muppets, Warburtons has a history of working with some...Read more about Warburtons Mad About the Bread
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Mar 25, 2024
Brand Collaborations
Two new iconic brand collaborations been launched this year: Heinz has partnered with Cathedral City to launch its latest innovation, Heinz Cheesy Beanz and Heck Sausages have collaborated with...Read more about Brand Collaborations
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Mar 15, 2024
Magnum – stick to the original
Magnum’s latest campaign ‘Stick to the Original’ directly addresses ‘fake’ or copycat products in a fun and playful dramatisation. In the new video advert, a woman sees the entire fabric of her...Read more about Magnum – stick to the original
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Mar 11, 2024
Lyle's Golden Syrup rebrand
Lyle’s Golden Syrup has announced a rebrand, rolling out across the UK. The new design aims to unify Lyle’s product range with new branding and a contemporary logo, marking the first full logo...Read more about Lyle's Golden Syrup rebrand
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Feb 9, 2024
Sprite trials label-less bottles
In a short UK trial, Coca-cola are removing the labels from Sprite bottles to help simplify the recycling process. These new trial bottles will feature an embossed logo on the front of the pack and...Read more about Sprite trials label-less bottles
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Feb 7, 2024
Upfield launches world's first plastic-free, recyclable tub
Upfield, a global brand leader in plant-based foods, has launched the world’s first plastic-free, recyclable tubs for its plant butters and spreads. This packaging innovation is a result of four...Read more about Upfield launches world's first plastic-free, recyclable tub