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Tim Brooks Aug 9, 2026
Andrex - Get Comfortable
Andrex has been a British brand since 1942 - by 1961 it was the market leader in UK toilet tissue. For over sixty years Andrex has retained at the top of a category where own label is cheap,...Read more about Andrex - Get Comfortable
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Tim Brooks Aug 5, 2026
Princes Ocean Select MSC Yellowfin Tuna Steaks
Tinned tuna is one of Britain's most trusted store cupboard staples, and Princes is investing to ensure it stays relevant for a new generation of shoppers. The launch of Princes Ocean Select MSC...Read more about Princes Ocean Select MSC Yellowfin Tuna Steaks
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Tim Brooks Jul 15, 2026
Fresh Produce Brands: Fyffes, Pink Lady, Florette and Zespri
Brands in the fresh produce aisle are less prominent matter with functional packaging and few branding signals, however the tide is changing as The Grocer reported branded fruit value sales grew...Read more about Fresh Produce Brands: Fyffes, Pink Lady, Florette and Zespri
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Tim Brooks Jul 1, 2026
Babybel and The Laughing Cow
For Bel Group's two best-known brands, portion control has been synonymous with the products since before "portion control" was considered important to display on packaging. The Laughing...Read more about Babybel and The Laughing Cow
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Tim Brooks Jun 24, 2026
125 years of Irn-Bru
Irn-Bru is celebrating it’s 125th anniversary, made in Scotland since 1901. For most of that time it has held a grip on the Scottish soft drinks market that few brands anywhere in the world can...Read more about 125 years of Irn-Bru
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Tim Brooks Jun 4, 2026
Anchor’s new brand positioning
Anchor newest brand campaign 'Let's Get Absolutely Buttered' is its most significant evolution in eight years. The new positioning puts Anchor's double churning process at the centre of its...Read more about Anchor’s new brand positioning