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Tim Brooks Aug 20, 2026
Vaseline: The Nipple Sponsorship
Founded in 1872, Vaseline quickly became a global household staple. It continues to be a globally valued brand reflecting the sustained investment by Unilever. More recently Unilever’s growth...Read more about Vaseline: The Nipple Sponsorship
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Tim Brooks Aug 18, 2026
Coca-Cola Brand Refresh
**Building brand consistency over 140 years, the Coca-Cola red can and white lettering is one of the most recognised brands: identifiable across a room, in different languages. ** Last month,...Read more about Coca-Cola Brand Refresh
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Tim Brooks Aug 9, 2026
Andrex - Get Comfortable
Andrex has been a British brand since 1942 - by 1961 it was the market leader in UK toilet tissue. For over sixty years Andrex has retained at the top of a category where own label is cheap,...Read more about Andrex - Get Comfortable
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Tim Brooks Aug 5, 2026
Princes Ocean Select MSC Yellowfin Tuna Steaks
Tinned tuna is one of Britain's most trusted store cupboard staples, and Princes is investing to ensure it stays relevant for a new generation of shoppers. The launch of Princes Ocean Select MSC...Read more about Princes Ocean Select MSC Yellowfin Tuna Steaks
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Tim Brooks Jul 15, 2026
Fresh Produce Brands: Fyffes, Pink Lady, Florette and Zespri
Brands in the fresh produce aisle are less prominent matter with functional packaging and few branding signals, however the tide is changing as The Grocer reported branded fruit value sales grew...Read more about Fresh Produce Brands: Fyffes, Pink Lady, Florette and Zespri
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Tim Brooks Jul 1, 2026
Babybel and The Laughing Cow
For Bel Group's two best-known brands, portion control has been synonymous with the products since before "portion control" was considered important to display on packaging. The Laughing...Read more about Babybel and The Laughing Cow
