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Apr 23, 2022
Refillable Cleaning Brand Neat #WhatBrandsDo
Launched at the end of 2020, eco cleaning product start-up Neat has grown rapidly in 18 months following a DTC launch and more recent expansion into retailers. Founded by ex-Method & Ecover’s...Read more about Refillable Cleaning Brand Neat #WhatBrandsDo
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Apr 16, 2022
Suntory Plant-Based PET Bottle #WhatBrandsDo
Suntory Group has successfully created a prototype PET bottle made from 100% plant-based materials. The prototype has been produced for the company’s iconic Orangina brand in Europe. This...Read more about Suntory Plant-Based PET Bottle #WhatBrandsDo
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Apr 9, 2022
Kellogg's Paper Liner Trial #WhatBrandsDo
Kellogg’s Corn Flakes cereal packaging is going fully paper-based with the trial of a paper liner that can be widely recycled. The paper lining will be introduced as a replacement for the...Read more about Kellogg's Paper Liner Trial #WhatBrandsDo
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Apr 4, 2022
Challenger Brand Ordo expands from DTC to supermarket shelves #WhatBrandsDo
Oral care brand Ordo has recently transitioned from being focused on a direct-to-consumer (DTC) subscription model to securing retail supermarket listings, sitting shoulder-to-shoulder with oral...Read more about Challenger Brand Ordo expands from DTC to supermarket shelves #WhatBrandsDo
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Mar 21, 2022
Little Moons growth boosted by viral marketing #WhatBrandsDo
Ice cream sensation Little Moons has exponentially grown in the past year thanks to a viral TikTok video. The video in early 2021 of a Tesco customer buying Little Moons has generated more than 300...Read more about Little Moons growth boosted by viral marketing #WhatBrandsDo
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Mar 16, 2022
Tilda Launches Rice Mlk #WhatBrandsDo
Tilda has over 50 years of expertise in selling rice has launched a naturally sweet plant-based drink – Rice Mlk. The new product has blended natural and organic ingredients with a rice content of...Read more about Tilda Launches Rice Mlk #WhatBrandsDo