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Mar 5, 2026
Forest Feast is a brand success story
Kestrel Foods’ Forest Feast brand is experiencing remarkable momentum, growing 35% year-on-year and now holding the No.1 position in the market for chocolate dipped nuts, chocolate dipped fruits...Read more about Forest Feast is a brand success story
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Feb 27, 2026
HUEL
Complete nutrition company Huel has expanded beyond its core meal replacement offering with the September 2025 launch of Daily Greens Ready-to-Drink, a lightly sparkling supergreens beverage...Read more about HUEL
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Feb 18, 2026
Absolut partners with Tabasco
Absolut Vodka and Tabasco have partnered to launch a new chili pepper-flavoured vodka. With the bottle resembling a Tabasco hot sauce bottle, the alcohol has been crafted by fusing Absolut Vodka...Read more about Absolut partners with Tabasco
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Feb 9, 2026
Jason's Sourdough: from Regional Bakery to a Biggest Bread Brand
In just five years, Jason’s Sourdough has become the UK’s fourth biggest bread brand, proving that even in mature categories, disruptors can still achieve growth. Fourth-generation master baker...Read more about Jason's Sourdough: from Regional Bakery to a Biggest Bread Brand
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Feb 5, 2026
Walkers brand logo re-fresh
Last month, Walkers unveiled a brand refresh (the self-claimed biggest change in its nearly 80-year history), with a new visual identity across its core range. Inspired by Walkers’ farm-to-crisp...Read more about Walkers brand logo re-fresh
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Jan 26, 2026
Baylis & Harding: expanding beyond gifting
Founded in 1970, Baylis & Harding has been synonymous with beautifully packaged gift sets but now is making a strategic move into everyday bathroom routines. Baylis & Harding’s ‘Christmas...Read more about Baylis & Harding: expanding beyond gifting