Books on brands
| TITLE | DESCRIPTION | AUTHOR/S | DATE | ISBN |
| Added Value | The Alchemy of Brand-Led Growth | Mark Sherrington | 2003 | 1-4039-0387-5 |
| Advanced Brand Management | From Vision to Valuation | Paul Temporal | 2002 | 0-471-47925-x |
| The Best Job in the World | Martin Glenn | 2005 | 0-9549518-0-8 | |
| Big Brands Big Trouble | Lessons Learned the Hard Way | Jack Trout | 2001 | 0-471-26303-6 |
| Brand Leadership | David Aaker & Erich Joachimsthaler | 2000 | 0-684-83924-5 | |
| Brand New | Published to coincide with a major V&A exhibition | Jane Pavitt, V&A |
2000 | 1-85177-323-1 |
| Brand Protection Matters | Belinda Isaac | 2000 | 0-421-56930-1 |
|
| A Branded World | Adventures in Public Relations and the Creation of Superbrands | Michael Levine | 2003 | 0-471-26366-4 |
| The Brandgym | A Practical Workout for Boosting Brand & Business | David Taylor | 2003 | 0-470-84710-7 |
| Brands | An International Review | Interbrand | 1990 | 1-85636-000-8 |
| Brands and Branding | Rita Clifton & John Simmons | 2003 | 1-86197-664-x | |
| Creating powerful brands | Leslie de Chernatony and Malcolm McDonald | 2003 | 0-7506-5980-7 | |
| Customize the Brand | Make it More Desirable and Profitable | Torsten H Nilson | 2003 | 0-470-84822-7 |
| From Edison to iPod | Protect Your Ideas and Make Money | Frederick Mostert | 2007 | 978-1-4053-1926-3 |
| Good Business | Steve Hilton & Giles Gibbons | 2002 | 1-58799-118-7 | |
| Growing Small Businesses Into Big Brands | Brand to the Bone | Jack Sims | 2002 | 0-9725658-0-9 |
| Knock Off, the Deadly Trade in Counterfeit Goods | The True Story of the World’s Fastest Growing Crime Wave | Tim Phillips | 2005 | 0-7494-4379-0 |
| Marketing and the Bottom Line | The New Metrics of Corporate Life | Tim Ambler | 2000 | 0-273-64248-0 |
| More Bull More | Behind the Scenes in Advertising (Mark III) | Jeremy Bullmore | 2003 | 1841161322 |
| No Logo | Naomi Klein | 2000 | 0-00-255919-6 | |
| Private Label Strategy | How to Meet the Store Brand Challenge | Nirmalya Kumar & Jan-Benedict Steenkamp | 2007 | 1-4221-0167-3 |
| Retailization | Brand Survival in the Age of Retailer Power | Lars Thomassen, Keith Lincoln & Anthony Aconis | 2006 | 0-7494-4689-7 |
| The Ultimate Book of Business Brands | Insights from the World’s 50 Greatest Brands | Stuart Crainer & Des Dearlove | 2003 | 1-84112-439-7 |
| Uncommon Practice | People who Deliver a Great Brand Experience | Interbrand | 2002 | 0-273-65936-7 |
| Understanding Brands | By 10 People Who Do | Don Cowley | 1996 | 0-7494-2110-x |
| Wally Olins on Brands | Wally Olins | 2003 | 0-500-51145-4 | |
| The World’s Greatest Brands | Interbrand | 1996 | 0-333-66419-1 |

