The 2008 Brands Lecture, given by Richard Reed of Innocent Drinks. To watch again, download the lecture or ask for a hard copy, click here.


British Brands
The newsletter of the British Brands Group.
In this issue: Managing brands; Health and well-being through branding; Consumers and the UK grocery market; and more...
Download your free copy

posh spice
Posh Spice and Persil
A Brands Lecture on the relationship between brands and individuals, describing how brands are created by an array of diverse influences.
Download PDF
guide protection
Guide to Brand Protection
A free guide for the non-lawyer on how to safeguard your brands.
Download PDF

Introduction to publications

The British Brands Group has built up a large library of articles and other publications relating to brands written by some of the industry's leading figures. The full breadth of brand-reated subjects is represented, along with some useful British Brands Group documents detailing policies and other briefings. For ease of use they are divided into subjects as follows:

generalcompetitioninnovationIPlook-alikesgrey/parallel tradesprice comparisons

All are free to view and download, but not to re-sell. If any sections are quoted we would ask that a suitable credit is added showing the name of the author, the name of the publication and the words '©British Brands Group'.


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